WSJ: “General Motors Co. plans to stop advertising on Facebook after the auto maker’s executives determined their paid ads had little impact on consumers’ car purchases, people familiar with the matter said.” Link
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on May 15th, 2012
 digital business, Facebook, General Motors, internet, online marketing, social media, social media marketing
SFGate.com: “Eduardo Saverin, the billionaire co-founder of Facebook, renounced his U.S. citizenship before an initial public offering that values the social network in upward of $90 billion, a move that may reduce his tax bill.” Link VentureBeat.com: “Continuing efforts to push its new social network into the mainstream, Google will live stream this year’s Republican National Convention on Google+, the company announced in a blog post today.” Link VentureBeat: “If you’re an e-commerce marketer and you’re not already on the Pinterest bandwagon, you need to hop on it as soon as you can. Pinterest is the first social network that’s delivering not only lots of traffic but also real revenue and lots of new customers.” Link VentureBeat: “Facebook CEO Mark Zuckerberg just announced Facebook is acquiring Instagram. The photo-sharing startup recently passed 30 million members. Particularly since picking up a slew of new users with its Android app launch, Instagram has become one of the most important for taking and sharing photos on mobile devices, so it makes perfect sense that Facebook would want the company.” . . . → Read More: Zynga Inc is launching a new games service that allows users to play on the company’s website instead of Facebook, potentially driving traffic away from the world’s No. 1 social network that is its biggest partner. The service is the online game company’s boldest move yet to create a presence outside of Facebook, where it makes 93 . . . → Read More: Yelp Inc priced its initial public offering of class A common stock at $15 a share, above the expected price range, valuing the U.S. consumer review website at nearly $900 million. Link Fox Business: “No, Facebook is not advertising yet on mobile devices. Yes, that hasn’t stopped people from speculating on what it will mean when it does. The latest: an estimate of how much the social network stands to make from mobile advertising: more than $1.2 billion a year in the U.S. and its five biggest markets in . . . → Read More: |
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